Blogging started out as a way for people to write online diaries for personal use, but since then its become way more sophisticated so that it’s now suitable for small businesses.
The strength of blogging platforms, like Wordpress is that once it is set up, it’s easy to write content, or alter it without having any advanced technological skills or coding. That makes it a prime way for small businesses to have their own “websites” without coding ability.
The second advantage is that blogging easily allows visitors to enter into online conversations with you, and with your content, in essence making blogs into interactive, engaging social media.
In this section we’ll look at some of the in’s and outs of blogging, various blogging platforms and tips to make it all work.
If you run a small business, you might choose to get your online presence going with an online blog, since the costs for entry are close to zero, at least in terms of direct outlay. The catch is that while it’s easy to set up…
Here’s the scenario. The social media platform you use indicates you have 5,000 followers, or friends or people who should be reading and responding to your business related social messages. But wait. You almost never get responses from people even when you post about free…
The entry costs can be zero to start your own blog, although using free platforms can be somewhat limiting. Below you’ll find some external resources on blogging, what it is, how to use it as your doorway to having an online presence.
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