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Is LinkedIn Worth Doing If You Are A Business?

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In response to a post on Social Media Today:

Five Reasons Not To Have A LinkedIn Account

1) Expanding your network has no value unless you are in need of an expanded network that is based on superficial connections. Superficial connections are worth very little.

2) If you have a LinkedIn Account, as with all social media accounts you need to tend it. Having an account without using it is worse than not having one in the first place.

3) The time involved in simply "expanding your network" is often not justified unless you are job-hunting or will job hunt. For existing businesses, what you will tend to find is more businesses just like you who are looking for business themselves.

4) The spam and superficial nature of group discussions makes them, quite frankly, terrilble for learning. The smartest and brightest in your field are not likely hanging out there, unless your field is social media and marketing.

5) Who really needs those "new options"? You're already overwhelmed by this and that cool tool. Need more? Nah. Wait until you retire.

 

About Company

Bacal & Associates was founded in 1992. Since then Robert has trained thousands of employees to deal with angry, hostile, abusive and potentially violent customers. He has authored over 20 books on various subjects, many published by McGraw-Hill.

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  • Training sessions should ALWAYS be customized to fit YOUR context.
  • Our role is to make you self-sufficient and self-sustaining.
  • Fees should be reasonable, fair, and flexible to fit different budgets.
  • The only way to further success is to challenge the existing "wisdom" through critical thinking and basing our services and books on a complex reality.

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  • Email: ceo@work911.com
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  • 722 St. Isidore Rd.
  • Casselman
  • Ontario
  • Canada, K0A 1M0